3 Signs That It’s Time To Hire a Social Media Agency

We know when starting a business it is fun to wear all the hats like: hiring, managing, and marketing. However, as your business grows you will need to be more selective with the tasks you want to take on. Taking control of all aspects of your business can be overwhelming and just too much work. There’s no reason to overwhelm yourself when there are experts that are available to help you!

It can be difficult  to know if your business would benefit from outsourcing your social media, so here are a few telltale signs that it’s time to hire a social media agency.

Your Posting Schedule is Inconsistent

Social media is constantly changing, but consistency matters. Everyday there are new trends and styles, and it can be a lot to keep up with. If your social media account is posting inconsistently, it is likely that your posts will not receive high engagement. Inconsistency often confuses viewers which can lead to the loss of followers. Posting consistently creates credibility and builds your brand, which is exactly what a social media agency wants to help you do.

There’s No Theme to Your Aesthetic

Social media is a representation of your brand. If the overall aesthetic of your posts are inconsistent, your feed can look too chaotic and confusing. Viewers are more drawn to accounts that are aesthetically pleasing. A brand aesthetic builds trust and comfortability with your followers since they know what kind of content you’ll be posting.

Engagement is Low

If your social engagement is consistently low, it’s time for some help. While not all posts will receive high engagement, there should always be a steady stream of engagement. When your followers are not engaged, they are often disinterested. Social media managers are there to look into your account insights and boost your engagement.

In summary, with social media constantly evolving it can be hard to keep up with. Most importantly, it’s okay to ask for help. Make time to do the jobs in your business that you are best at, and hire an agency to help you with what they do best! Check out our services here

- Lucy Kent, Social Media Intern